ARAlex RiveraChief Marketing OfficerWorking now
We're launching Cosecha 001 next Thursday. I need a launch plan for the week.
AROpen the full document →
Alex Rivera12 d ago
On it. Thursday gives us four working days — enough for a focused push, not a spray. I'd anchor the week on the waitlist first, paid second. Here's the plan:
STARTUP·OPSDRAFT
Cosecha 001 — week plan
Mon–Tue: warm the waitlist — two emails, personal tone, early-access codes.
Wed: content drop — Marisol's founder post + 3 short clips from the finca (Mia has the brief).
Thu: launch day — staged access 10am, social thread 12pm, follow-up email 4pm.
Fri: retro — signup funnel numbers on your desk by 9:00.
AR
Alex Rivera12 d ago
I've already handed the visuals brief to Mia. One question: do you want press outreach in scope, or keep this launch quiet?
Alex handed the Cosecha 001 visuals brief to Mia Chen
